Enfold - functionality

Enfold CRM for Sports and Leisure has been designed to 

• Function as an all-in-one system, to address all of your customer data and CRM needs.

• Be a central repository for any ticket vendor platforms that your organisation uses – so that you can select the best solutions as technology evolves.

• Scan QR and barcodes or ‘smart’ cards to give entry to ticketed areas. 

• Integrate data from your ticketing, membership sales, access control, EPOS, mobiles, on-site and third party retailers, car parking, payment systems , club and visitor apps and other touch points. 

• Easily keep track of customer interactions and communications. Enfold CRM provides a full audit trail, including member, customer and donor emails, text messages, online updates, phone calls, mailshots, notifications and letters. 

• Quickly find customers, using any recorded identities (e.g. member number, ticket number, phone number, postcode, registration number, email address). 

• Give front line staff a complete picture of member,  customer and donor  history, including membership status, visits made, events attended,  purchasing, communications and notifications.    

• Build a full, accurate history of transactions with members for new, renewed, replaced, refunded or discounted tickets. 

• Help you to partner with other visitor attractions and intermediaries.  Enfold Leisure’s interconnectivity can enable  membership or entry tickets sold on one Ticketing Issuing System to be used, replaced or renewed on another seller’s  system. It can also connect with data from other attractions that are part of CityPass schemes or similar.

• Support your responsibility under GDPR, simplifying data collection to fulfil Subject Access Requests, streamlining the process for Requests to be Forgotten (where applicable) and facilitating data correction.