Enfold Leisure

Enfold Leisure is a cloud-based Customer Relationship Management (CRM) and ticketing management solution for the leisure industry. Supporting leisure attractions with visitor, membership, and donor management.

Visitor attractions’ membership, ticketing, CRM, and access control needs are constantly evolving. Enfold Leisure has been designed and built from our extensive research of leisure attractions. This process of working with arts and heritage, leisure, and other attractions to refine user experience, product features, and documentation is still underway.

Read below to find out more about:

  • Key functionality and features 
  • Marketing Communications
  • Flexibility
  • Data security

Enfold Leisure will be made available via monthly or annual subscriptions, based upon the number of user licences that each organisation needs.

As we move closer to launching Enfold Leisure, Team Technologies is ready to offer a small number of organisations an opportunity to trial the system. This gives you a unique opportunity to feed into the refinement of the user interfaces, features, and training material, as well as benefiting from a free trial of a product that is adapted to your needs.

Key functionality and features

The solution functions as an all-in-one system that can address all of your customer data needs, including;

  • Scanning QR and barcodes or ‘smart’ cards to give entry to ticketed areas.
  • Integrating data from ticketing, membership sales, access control, EPOS, mobiles and more
  • Extensive data from key touch points including donations, car parking, cafes, shops, and visitor apps
  • Becoming a central repository for ticket vendor platforms
  • Full audit trail on customer communications
  • The ability to find customers from recorded identities
  • Partnering with other visitor attractions and intermediaries
  • Fulfilling GDPR responsibilities and requests
  • Complete member, customer, and donor history including membership status, visits made, events attended, purchasing, communications, and notifications
Marketing Communications

Using Enfold Leisure, you can;

  • Build member and donor profiles
  • Deliver tailored marketing messages to key stakeholders
  • Automate messages based on specific events
  • Promote your on-site services and retail offers to ticket holders
  • Send messages via multiple channels including email, SMS, and social media
  • Have ‘at a glance’ statistics on membership and attendance split by key segments
  • Understand purchase behaviour and spending among your member's visitors, and donors.

Enfold Leisure is a fully modular system that enables you to select the functions that your organisation needs, for:

  • Ticketing
  • Access control
  • Membership and subscription management - including recording GiftAid purchases
  • CRM
  • Donor management
  • Connecting to third-party systems

Once your system is in place, you can easily add or remove modules as your needs change.

Data security

Enfold Leisure is built on a secure platform and is designed to protect your data;

  • Data access is via individual user credentials which can involve usernames, passwords, 2-factor authentication, and client certificates.
  • Permissions are tailored to the individual user level including what a person can see, do, edit, and delete within the system.
  • Profiles can be ‘templated’ to specify permissions for groups of users by job role
  • Every action recorded in an audit trail
  • Minimised opportunities for fraud or misuse, by delivering accurate, up-to-the-minute data to any point of contact with your members/customers.